Structured Data Engine

Schema Markup Validator

Instantly analyze any website's structured data. Detect JSON-LD, Microdata, and RDFa, grade your AI visibility, and uncover powerful rich result opportunities.

ⓘ Scans directly from your browser. We do not store your data.

Schema Structures For Better Rankings

Match the right structured-data type to each page on your site. The schema you implement signals exactly what a page is about — to Google, to Bing, and to AI engines like ChatGPT, Perplexity, and Gemini. Use this reference to choose the correct markup for every content type.

Blog Post

Article

News articles, opinion pieces, blog entries.

  • author
  • datePublished
  • image
  • headline

Product Page

Product

E-commerce product listings.

  • offers
  • reviews
  • aggregateRating
  • price

Local Business

LocalBusiness

Physical stores, service-area businesses.

  • address
  • openingHours
  • telephone
  • geo

FAQ Page

FAQPage

Question-and-answer pages (rich results eligible).

  • mainEntity
  • Question
  • acceptedAnswer
  • Answer

Recipe

Recipe

Cooking recipes with rich recipe carousel.

  • ingredients
  • cookTime
  • nutrition
  • recipeYield

Event

Event

Concerts, webinars, conferences, meetups.

  • startDate
  • location
  • offers
  • organizer

Course

Course

Online or in-person educational courses.

  • provider
  • description
  • hasCourseInstance
  • name

Video

VideoObject

Embedded videos with video rich result.

  • thumbnailUrl
  • uploadDate
  • contentUrl
  • duration

Organization

Organization

Brand identity, used sitewide in header/footer.

  • logo
  • sameAs
  • contactPoint
  • url

Breadcrumb

BreadcrumbList

Site hierarchy trail shown in search results.

  • itemListElement
  • position
  • name
  • item

Implementation tip: Use JSON-LD format (a <script type="application/ld+json"> block) for every schema type above — it is Google’s recommended format and the easiest for AI engines to parse. Validate each implementation with the scan above before deploying to production.