Every optimization is designed with PHI protection as the primary constraint. We use caching strategies that never store patient data on edge servers, configure CDNs to exclude authenticated routes, and implement improvements within your existing security architecture — encryption, access controls, and audit logging are never compromised for speed.

WCAG 2.1 AA — the legal baseline for healthcare websites under the ADA and Section 508, covering 78 success criteria. For healthcare specifically, we go further: testing with screen readers, verifying keyboard navigation for patient forms, and validating telehealth interfaces work with assistive technology.

60% of patients switch to phone calls when online portals are slow, directly increasing call center volume. Every additional second of load time reduces appointment booking completions by 20%. Patients experiencing telehealth setup delays are 3x more likely to miss their appointment entirely.

Yes. We optimize in non-breaking increments — improving pre-consultation load times, streamlining intake form submission, and optimizing scheduling interfaces without touching live video infrastructure during active consultations, validated with feature flags and canary deployments.

We optimize your Google Business Profile, medical schema markup, and location-specific landing pages to dominate 'doctor near me' and condition-based searches, while addressing Google's YMYL quality standards and demonstrating E-E-A-T critical for competitive rankings.

Yes, directly. The same author credentials, clinical accuracy, and transparent sourcing that Google's YMYL guidelines require are exactly what AI systems weigh before citing medical content. We build these signals into content architecture from the start.