Based on your analysis, here are the highest-impact next steps. Sorted by priority.
1
Fix all critical on-page issues within 7 days — title tags, meta descriptions, H1 hierarchy, and image alt text. These compound over time and silently cap your rankings.
Critical
2
Run a content gap analysis against your top 3 competitors to find keyword themes they rank for that you do not, then publish targeted pages for each.
High
3
Audit your internal link structure — every money page should receive at least 3-5 contextual internal links from other indexed pages.
High
4
Implement schema markup (Article, FAQ, Breadcrumb) to qualify for rich results — this alone can lift CTR by 15-30%.
Medium